Newport News, VA × full-service marketing agency

We Build
Newport News Brands.

From City Center at Oyster Point to the Mariners’ Museum, we give Newport News companies one team for brand, creative, marketing and paid media, built for a city that builds aircraft carriers.

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Brand ManagementBrand ServicesCreative ServicesDesignMarketingPaid MediaInfluencer & Creator MarketingSEO & AI SearchEmail & SMS LifecycleConversion Rate OptimizationSocial Media ManagementE-commerceMarketplacesExperiential & EventsAnalytics & AttributionAI & Marketing AutomationWeb & App Development

Newport News marketing agency

Marketing for America’s shipbuilding city.

Newport News pairs Newport News Shipbuilding, builder of the Navy’s aircraft carriers and submarines, with Jefferson Lab’s nuclear physics research, Canon’s manufacturing campus, Riverside Health, Christopher Newport University, and business hubs like City Center at Oyster Point. We help Newport News brands market precision.

01

Shipbuilding & Defense

Shipyard suppliers and defense contractors compete for skilled trades and contracts. We create proven-capability brands and trade recruiting that works.

02

Research & Tech

Firms working with Jefferson Lab and advanced manufacturers sell complex science. We turn it into clear brands, sites and demand campaigns.

03

Healthcare

Health systems and practices on the Peninsula need patients and clinicians. We create compliant brand, content and campaigns that connect.

04

Professional & Local

Firms, restaurants and shops around City Center serve a busy workforce. We design brands and local ads that turn commuters into regulars.

Services

Everything a brand needs. One team.

Six core services, backed by specialist practices from e-commerce to AI automation. All of it under one roof, from one team.

01

Brand Management

Ongoing stewardship of your brand, every channel, every month.

Open
02

Brand Services

Identity systems that own the room.

Open
03

Creative Services

Video, social, web and editorial that earns attention.

Open
04

Design

Web, graphic, digital and print that converts.

Open
05

Marketing

Full-funnel marketing strategy and execution.

Open
06

Paid Media

Paid social, search, display and OTT that pays for itself.

Open
Specialist practices
07

Influencer & Creator Marketing

Creator partnerships with real measurement.

Open
08

SEO & AI Search

Rank in Google and get cited by AI.

Open
09

Email & SMS Lifecycle

Automated flows that turn buyers into regulars.

Open
10

Conversion Rate Optimization

Testing programs that compound.

Open
11

Social Media Management

Community, content and culture, daily.

Open
12

E-commerce

Shopify and DTC storefronts engineered for revenue.

Open
13

Marketplaces

Marketplace storefronts and ads, run profitably.

Open
14

Experiential & Events

Activations, pop-ups and events people talk about.

Open
15

Analytics & Attribution

Dashboards and attribution you can act on.

Open
16

AI & Marketing Automation

AI systems that multiply your team.

Open
17

Web & App Development

Fast, custom sites and apps.

Open
Proof

Numbers that leave the atmosphere.

+340%

Average ROAS lift across paid programs

$120M+

Media planned and managed

2.1B

Impressions earned for clients

94%

Client retention, year over year

Selected work

Missions flown.

Fintech · Core processing
20+
Pages, custom-built, on budget
Fintech · Fraud prevention
Since 2023
Outsourced marketing lead
Insurance · Voluntary benefits
28.9%
Broker open rate, up from 21.0%
Web Design, WordPress Development

A referral from ToolCASE became a 20+ page custom WordPress rebuild for a national credit-union core provider: Partners directory, Events hub, Resources and a CMS a small marketing team can run, delivered within budget.

Marketing, Web, Creative, Email

ToolCASE’s outsourced marketing team: two websites, a steady thought-leadership pipeline on the fraud beat, email programs, enriched prospect lists, pitch decks and trade-press strategy that has Credit Union Times editors keeping Sam in mind as a source.

Brand Services, Web, Email & SMS, SEO

Three years as the marketing team: a collateral redesign, a rebuilt benadvance.com, 20+ association resource centers and a Mailchimp program whose engaged-broker segment opens at 47–50%. Resource-center traffic went from near zero to 15,800+ pageviews.

How we fly

Listen. Build. Launch. Scale.

01

Listen

Customers, culture, category. We study until the gap is obvious.

02

Build

Strategy, identity, content, systems. Built to spec and tested against reality.

03

Launch

Every channel lit at once, sequenced for ignition.

04

Scale

Measure, optimize, compound. The work gets better every week.

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